ClickFunnels is an online tool specifically designed to help people implement online sales funnels in their business.
A typical funnel will incorporate one or more opt-in web pages, an email auto-responder (to send a sequence of emails that move them up to your value ladder), plus one or more sales pages, order forms, additional content, member’s area etc.
A Quick Explainer Of ClickFunnels For ECommerce
You may be looking to build a high-converting Ecommerce sales funnel using ClickFunnels?
The template on this article has been used to ship tens of thousands of physical products across several different markets. It works well for any kind of e-commerce offer – so it doesn’t matter if you’re selling at full retail price, promoting bundles/discount deals or running a free plus shipping campaign. This share funnel template has been used successfully in all of those situations.
How an eCommerce sales funnels works and what’s included?
Step 1 – Email Optin
The landing page collects a user email address so they can proceed to the next page, which is the cart. You can easily disable the email optin and allow people to just click through to the cart, but we recommend keeping it in place. Having this step allows you to build a huge list regardless of whether people buy or not. It is also useful for optimizing Facebook ad campaigns for (Lead) event.
Step 2 – Cart
On this page people select how many products they want to purchase. We always encourage offering multiple quantities, with discounted pricing if people buy more. This greatly increases the average order value of any e-commerce funnel, allowing you to spend more per customer on ads and scale your campaigns aggressively. This shopping cart page has been heavily tested. We see it convert even up to 40% in some markets. The way we set things up in the demo also means that most people will actually buy more than one item.
Step 3 – First Up-Sell
Here you can sell people more of what they just bought on the cart page or offer a complimentary product. One click purchasing means the conversion rates on this up-step can be fantastic if the product is appealing.
Step 4 – Second Up-Sell
By this point people are in the buying mood, so why not offer them more stuff? Keep the product offered here relevant to what’s been purchased already and you’ll see good success.
Step 5 – Third Up-Sell
One last opportunity to get the maximum review from every customer and really inflate those average order values*
Note: Up-sell steps can be added or removed as you please. You can choose to have either more or less up-sell steps than we include in this funnel.
Step 6 – Order Confirmation page
A nice summary of what the customer has purchased throughout all the funnel stages. Also use this page to set expectations around delivery times and customer service contact points.
If you don’t have a ClickFunnels account then this link will let you create a free 14 day trial so you’re able to play around with the different types of funnel, customize it and start making sales with it straight away.
Why You ECommerce Business Needs To Start Using ClickFunnels
eCommerce, B2B, MLM, getting freelance clients, brick & mortar businesses… all these businesses that are supposedly different or whatever — at the end of the day, it’s just simple direct response marketing.
You build a list and mail it.
You mail those buyers other related stuff.
How do you build a list? With landing pages you can make in 20 minutes with ClickFunnels.
How do you mail a list? With Actionetics, ClickFunnels’ built in email marketing platform.
How do you sell to your list? With ClickFunnels’ custom order form pages.
The process is simple and you can be successful as long you WORK…the process.
If you’re ready to take your eCommerce business to the next level with ClickFunnels, click this link below and I’ll send you $997 worth of bonuses just for trying it for 14 days.