Want to make your Pinterest account stand out? Let’s explore the best tools to help you maximize your presence and drive results.
Pinterest isn’t just a place for inspiration—it’s a powerful visual search engine where users discover new ideas, products, and brands. With over 500 million monthly users, the platform is a goldmine for businesses looking to expand their reach.
More importantly, over 60% of Pinterest’s global audience is women, and a staggering 97% of top searches are unbranded. This means Pinterest offers businesses a huge opportunity to connect with potential customers organically.
If you’re looking to drive more traffic to your website, increase sales, or grow your brand, using the right tools can save you time and effort. Below, we introduce three powerful Pinterest tools that simplify content creation, scheduling, analytics, and automation.
Let’s dive in!
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1. Tailwind
Tailwind is a Pinterest-verified partner designed to help businesses and creators streamline their Pinterest marketing efforts. With its advanced scheduling and analytics features, you can automate pinning, track performance, and reach new audiences through Tailwind Communities—groups of like-minded pinners who share content in similar niches.
Key Features:
- Smart scheduling for optimized pinning times
- Tailwind Create for quick, beautiful pin designs
- Advanced analytics to track engagement and growth
- Browser extensions for easy scheduling
- Tailwind Communities for expanding your reach
Pricing:
- Free plan with limited post schedules and designs
- Tailwind Plus: Starts at $9.99/month (billed annually)
2. SureTriggers
SureTriggers is a powerful automation platform, similar to Zapier but more affordable and designed primarily for WordPress users. It helps streamline your workflow by connecting Pinterest with other apps and plugins—no coding required.
With SureTriggers, you can automate tasks like creating a new pin every time you publish a blog post or sharing your Pinterest content across multiple social platforms.
Key Features:
- Custom automation triggers for various Pinterest activities
- Multi-step workflows for complex automation
- Drag-and-drop interface for easy setup
- Conditional logic for tailored automation
- Real-time data synchronization across platforms
Pricing:
- Free plan: 250 tasks/month & 5 workflows
- Paid plans start at $9/month for 5,000 tasks with unlimited workflows
3. Pinterest Analytics
Pinterest Analytics is the platform’s built-in tool that helps business account users track performance, audience insights, and engagement metrics.
By verifying your website or blog with a Pinterest Business account, you gain access to valuable data on your top-performing pins, repins, impressions, and follower trends. Understanding these insights allows you to refine your content strategy and boost engagement.
Key Features:
- Easy-to-use performance tracking for your pins
- Insights into audience behavior and engagement trends
- Filters for deeper analysis of your Pinterest presence
Pricing:
- Free
Pinterest is no longer just a hub for DIY projects and recipes—it’s a powerful marketing tool that businesses and bloggers can leverage for brand growth and traffic generation.
Whether you’re looking to schedule pins efficiently, automate your workflow, or analyze performance, these tools can help take your Pinterest marketing to the next level.
Now it’s your turn! Try out these tools and start optimizing your Pinterest strategy today.
