Pinterest isn’t just a platform for inspiration—it’s a powerful tool for earning money. Whether you’re looking for a side hustle or want to build a full-time income, there are countless ways to monetize your presence on Pinterest. Below are the best strategies to help you start making money.
Table of Contents
- Make Money on Pinterest with a Blog
- Use Google AdSense to Monetize Pinterest Traffic
- Earn Through Affiliate Marketing
- Become a Pinterest Virtual Assistant
- Drive Traffic to Your eCommerce Site
- Offer Pinterest Consulting Services
- Sell Pinterest Templates
- Partner with Brands for Sponsored Content
- Create Shoppable Idea Pins
- Join the Pinterest Creator Fund
- Use Pinterest Ads to Increase Revenue
- Teach Pinterest Marketing Strategies
1. Make Money on Pinterest with a Blog
To fully leverage Pinterest’s earning potential, having a blog or website is essential. Pinterest and blogs work together like peanut butter and jelly—one amplifies the other. If you’re serious about making money on Pinterest, here’s how to get started:
Start a Blog
Investing in a self-hosted blog is key. Platforms like WordPress provide the right foundation for monetization. Free blogs (e.g., on Wix or Blogger) limit your ability to earn through ads or affiliate links.
Pro Tip: A basic hosting plan costs as little as $2.95/month and includes a free domain name.
Create Valuable Content
Focus on creating content that answers questions people are searching for on Pinterest. For instance, “Easy Weeknight Dinners” is more likely to attract readers than a post about your weekend plans. Use keywords to optimize your posts for search engines and Pinterest.
Optimize Your Pinterest Account
A Pinterest Business account is a must. It gives you access to analytics, rich pins, and features designed for business growth. Add keywords to your bio, board descriptions, and pin titles to maximize visibility.
2. Use Google AdSense to Monetize Pinterest Traffic
Pinterest drives significant traffic to blogs, making it a great source of ad revenue. By signing up for Google AdSense or other ad networks, you can display ads on your site and earn money based on impressions or clicks.
- Starter Option: Google AdSense is ideal for new bloggers.
- Advanced Option: Once your blog reaches 100,000 monthly page views, consider premium ad networks like Mediavine or Raptive for higher payouts.
3. Earn Through Affiliate Marketing
Affiliate marketing is a versatile way to earn from Pinterest. Here are two methods:
- Blog Posts with Affiliate Links: Write blog posts that include affiliate links. Create eye-catching pins that link back to the post.
- Direct Affiliate Pins: Add affiliate links directly to your pins, ensuring proper disclosure in the description.
Pro Tip: Canva is a free tool that makes designing professional pins easy.
4. Become a Pinterest Virtual Assistant
If you don’t have a blog, becoming a Pinterest Virtual Assistant (VA) is a great option. Pinterest VAs help businesses manage their accounts, create pins, and drive traffic.
- Earnings: Beginners can earn $25-$35/hour, while experienced VAs can make $100/hour or more.
- Getting Started: Join free workshops or online courses to build your skills.
5. Drive Traffic to Your eCommerce Site
Pinterest is perfect for showcasing products. You can sell:
- Digital Products: eBooks, printables, or online courses.
- Physical Products: Clothing, home décor, or handmade items.
- Services: Coaching, consulting, or virtual assistance.
Use pins to direct users to product pages or “Hire Me” pages on your site.
6. Offer Pinterest Consulting Services
If you’re skilled at growing Pinterest accounts, offer consulting services to businesses. Analyze client profiles, provide optimization tips, and charge for your expertise. Having a professional website with testimonials can help you attract clients.
7. Sell Pinterest Templates
Bloggers and businesses often seek pre-made templates for their pins. Use Canva to design Pinterest templates and sell them on platforms like Etsy or Creative Market. Templates save time and are always in demand.
8. Partner with Brands for Sponsored Content
Collaborate with brands to create sponsored pins or Idea Pins. Brands pay for access to your audience and for content that showcases their products. Use Pinterest’s paid partnership tool to tag brands and disclose collaborations.
9. Create Shoppable Idea Pins
Idea Pins function like Instagram Stories but don’t disappear after 24 hours. You can tag products or affiliate links in these pins, making it easy for users to shop directly.
10. Join the Pinterest Creator Fund
The Pinterest Creator Fund supports underrepresented creators. Accepted participants gain access to tools, resources, and opportunities to partner with brands.
11. Use Pinterest Ads to Increase Revenue
If you sell digital or physical products, consider using Pinterest Ads to boost visibility. Ads can help you reach a broader audience and increase conversions.
12. Teach Pinterest Marketing Strategies
Turn your Pinterest expertise into a course, eBook, or coaching service. Share strategies for creating viral pins, optimizing accounts, or running successful ad campaigns. Packaging your knowledge can open up new income streams.
FAQs
How Do You Monetize Pinterest?
You can monetize Pinterest by:
- Driving traffic to your blog or eCommerce site.
- Using affiliate marketing.
- Offering Pinterest-related services or consulting.
Do You Need a Blog to Make Money on Pinterest?
No, but having a blog significantly expands your earning potential. Without a blog, you can make money by becoming a Pinterest VA, selling products, or partnering with brands.
Pinterest offers endless opportunities for earning income. Whether you’re a blogger, eCommerce owner, or freelancer, these strategies can help you turn your Pinterest presence into a money-making machine. Start today!
